Livefree Ltd (also referred to as “Livefree”, “we”, “us” throughout this document), is committed to protecting your privacy and developing technology to give you a powerful and safe online experience. This Statement of Privacy applies to the Livefree website www.livefree.co.uk and governs data collection and usage. By using the Livefree website, you consent to the data practices described in this statement. Collection of Your Personal Information Livefree collects personally identifiable information, such as your email address, name, home or work address or telephone number and a pin. Livefree also collects anonymous demographic information, which is not unique to you, such as your ZIP/Postal code, age, gender, preferences, interests and favorites. Livefree collects certain types of personally identifiable information from businesses such as Company name, location address, contact person, position, phone number, email address, valid ID document type and number, registered date of the company, and a pin. We may collect information about third parties from you such as details of names, email addresses, and date of birth data. The information is requested for the purpose of nominating a beneficiary for your Marketeership with Livefree or for shipping purpose. If your spouse or family members wish to have their information removed from our site they may contact us at customercare@livefree.co.uk. There is also information about your computer hardware and software that is automatically collected by Livefree. This information can include: your IP address, browser type, domain names, access times and referring website addresses. This information is used by Livefree for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Livefree website. Our Web site offers publicly accessible blogs or community forums. You should be aware that any information you provide in these areas may be read, collected, and used by others who have access to them. To request removal of your personal information from our blog or community forum, contact us at customercare@livefree.co.uk In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why. Livefree encourages you to review the privacy statements of websites you choose to link to from Livefree so that you can understand how those websites collect, use and share your information. Livefree is not responsible for the privacy statements or other content of websites outside of the Livefree website and the Livefree family of websites. Use of Your Personal Information Livefree collects and uses your personal information to help you operate the Livefree website and deliver the services you haverequested, such as allowing you to keep track of new referrals, track shipments, orders and payments, account balances, transactions, activity and performance, commissions and your Support Centre. Livefree also uses your personally identifiable information to respond to your inquiries, allow you to subscribe to RSS feeds, newsletters, articles, updates, and inform you of other products or services available from Livefree and its affiliates. Livefree may also contact you via surveys to conduct research about your opinions of current services or of potential new services that may be offered. We may require you to provide us certain demographic information (such as zip code). We will also use this information to monitor site traffic and personalize the site. Livefree collects and uses your personal information to create your business account and allow you to sell items on the site to individuals, delivering services you have requested. We may also use your information to send you relevant newsletters, respond to your inquiries, allow you to subscribe to RSS feeds, newsletters, articles and updates. Livefree does not condone the intentional poaching of other competitors’ IDs or IDs from another line of referralship within the Livefree Business. Livefree may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (email, name, address, telephone number) is not transferred to the third party. In addition, Livefree may share data with trusted partners to help us perform statistical analysis, send you email or postal mail, provide customer support, process payments, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to Livefree, and they are required to maintain the confidentiality of your information. If you no longer wish to receive email offers, newsletters, articles, or updates you may opt-out at any time by using the unsubscribe link located at the bottom of each communication, or simply by emailing us at customercare@livefree.co.uk. We may also disclose your personal information as required by law, such as to comply with a subpoena, or similar legal process, when we believe in good faith that disclosure is necessary to protect our rights, to protect your safety or the safety of others, investigate fraud, or respond to a government request. If we are involved in a merger, acquisition, or sale of all or a portion of our assets, you will be notified via email and/or prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information. Livefree does not condone the intentional poaching of other competitors’ IDs or IDs from another line of referralship within the Livefree Business. Use of Cookies The Livefree website use cookies to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a web page server. Cookies cannot be used to run programmes or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you. One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the web server that you have returned to a specific page. For example, if you personalize Livefree's pages, or register with the Livefree site or services, a cookie helps Livefree to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Livefree website, the information you previously provided can be retrieved, so you can easily use the Livefree features that you customized. You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Livefree services or websites you visit. The use of third party cookies is not covered by our privacy statement. We do not have access or control over these cookies. Clear Gifs (Web Beacons/Web Bugs) We employ or our third party tracking utility partner employs a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that help us better manage content on our site by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of web users. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on web pages and are about the size of the full stop at the end of this sentence. We do not tie the information gathered by clear gifs to our customers’ personally identifiable information. Flash LSOs We use local shared objects, also known as flash cookies, to store your preferences such as volume control, or display content based upon what you view on the Livefree site to personaluze your visit. Third parties, with whom we partner to provide certain features on our site or to display advertising based upon your web browsing activity, use flash cookies to collect and store information. Flash cookies are different from browser cookies because of the amount of data and type of data used, and also because of how data is stored. Cookie management tools provided by your browser will not remove flash cookies. To learn how to manage privacy and storage settings for flash cookies click here: Security of Your Personal Information Livefree secures your personal information from unauthorized access, use or disclosure. Livefree secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure.  Livefree follows generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we have received it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, we cannot guarantee its absolute security. Social Media (Features) and Widgets Our Web site includes Social Media Features, such as the Facebook Like button and Widgets, such as the Share this button or interactive mini-programmes that run on our site. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social Media Features and Widgets are either hosted by a third party or hosted directly on our website. Your interactions with these features are governed by the privacy policy of the company providing it. Testimonials We post testimonials on our website which may contain personal information. We do obtain the customer’s consent prior to posting the testimonial to post their name along with their testimonial. To request removal of your personal information from our testimonials, contact us on email customercare@livefree.co.uk In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why. Access to Your Personal Information If your personal information changes, or if you no longer desire our service, you may correct, delete inaccuracies, or update them by selecting “my profile” once you have logged into your account or by contacting us at…email…. We will respond to your inquiries within 30 days. We will retain your information for as long as your account is active or as needed to keep providing you with our services. If you wish to cancel your account or request that we no longer use your information to provide you services, contact us at the email address listed above. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Changes to this Statement We may update this privacy statement to reflect changes to our information practices. If we make any material changes we will notify you by email (sent to the e-mail address registered to your account) or by means of a notice on the Livefree website prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices. Contact Information Livefree welcomes your comments regarding this Statement of Privacy. If you believe that Livefree has not adhered to this Statement, please contact Livefree's customer care. We will use commercially reasonable efforts to promptly determine and remedy the problem comments regarding this Statement of Privacy. If you believe that Livefree has not adhered to this Statement, please contact Livefree's customer care. We will use commercially reasonable efforts to promptly determine and remedy the problem. Livefree Ltd, gherkin building, 30 st mary’s axe, the city of London, London, UK Email: customercare@livefree.co.uk Code of Ethics Livefree expects all Independent Distributors (IDs) to uphold the principles of fairness, honesty and integrity in all their dealings and activities as IDs. This Code of Ethics forms part of the Livefree Policies & Procedures and all other regulations and agreements currently in place, which bind every ID. Any serious breach of the Code, Policies & Procedures, regulations and agreements in place will involve action(s) being taken by Livefree in accordance with the Livefree Policies & Procedures.The Code of Ethics explains proper conduct of business for IDs to practice.Additionally, Livefree encourages all IDs to obtain and observe the Code of Ethics that has been provided by any DSA (Direct Selling Association) in their respective countries if and where applicable.It is a mandatory requirement that IDs comply with the Code of Ethics at all times. Part A - CONDUCT Treat all prospects, Downlines and associates with respect, goodwill and professional courtesy 1.1 Contact & Communications An ID: a) will at all times, when contacting anyone either from a telephone list or by other means, respect the privacy and wishes of the person contacted;b) will never engage in objectionable or abusive conduct, unfair or aggressive conduct when contacting or dealing with any other person in relation to Livefree or opportunity it provides;c) will offer the opportunities of, and association with Livefree, on its merits without exaggeration, concealment, curiosity or misrepresentation;d) will ensure they maintain their personal presentation in dress, language and documentation to the highest possible standard;e) Will observe the provisions of the law and good manners regarding times and days when making the call and appointments. 1. DEALING WITH THE GENERAL PUBLIC An ID presenting the Business Plan at any time, conducting a Training Event or Seminar or Livefree ID Meeting will: a) not falsely represent to any person any details regarding the financial rewards available under the Livefree Plan;b) not make any false or misleading representations about the features of Livefree’s products, services and programmes, including as to their standard, quality, value, characteristics, accessories, uses for a particular purpose, merchantability or benefits;c) not make any false or misleading representations about the price of Livefree products or services;d) not engage in conduct that is liable to mislead anyone as to the nature, manufacturing process, characteristics, suitability for purpose or quality of any Livefree products or services;e) not make any false or misleading representations concerning the need by anyone for goods or services;f) make it thoroughly clear to any person to whom the ID discusses the opportunity that financial rewards to IDs are based on an ID’s individual performance;g) use official literature as approved by Livefree including forms, scripts and other tools. 1.3 Conducting Business An ID must not at any time: a) take advantage of another person's disabilities or weaknesses, such as illness, age, infirmity, lack of education or unfamiliarity with language;b) actively solicit or demand orders for Livefree products by anything other than an offer to collate any order an ID wishes to make, including by the use of physical force, undue harassment or coercion;c) refuse to identify themselves when requested to do so. 1.4 Explaining the Business Plan When presenting or discussing the Livefree Business Plan and the Benefits which might be available, an ID must generally rely for reference on Livefree literature and observe the following regarding the contents of the Business Plan:a) if predictions as to profitability are made, they should reflect what an average person carrying on the Business would achieve under normal circumstances;b) if any estimates of profits are made, the assumptions on which they are based should be clearly stated;c) where there is no previous experience on which to base expectations as to profitability, this should be stated when making the representation.When presenting or discussing the Livefree Business Plan, an ID must not make false representations concerning:a) any risks likely to be associated with carrying on the Business;b) the amount of time the average person would have to devote to carrying on the Business;c) the annual expenditure and the annual gross income which the average person carrying on the Business might expect and the method of calculating those figures. Part B - OBLIGATIONS 2. GENERAL OBLIGATIONS 2.1 Authorisation Limit Authorisation of an ID is limited. They shall refer any matter pertaining to Livefree to the designated Company Marketeer. An ID shall not interfere in any decision making process without prior written approval from the Company Marketeer. 2.2 Poaching Independent Distributors Livefree does not condone the intentional poaching of other competitors’ IDs or IDs from another line of referralship within the Livefree Business. 3. USE OF Livefree PROPERTY As trademarks, logos and service marks are registered and owned by Livefree and/or its affiliates, all written materials are the copyright of Livefree. The use of trademarks, logos or service marks or the publication of copyright materials may only be undertaken with the written authorisation from Livefree and not otherwise. 4. PRODUCT CLAIMS Livefree publishes detailed data about its products which is verifiable, accurate and complete. An ID must not make claims about any Livefree products or services unless they are sourced from appropriate official Livefree literature and accurately reflect the information contained in the appropriate literature. 5. OBLIGATIONS OF INDEPENDENT DISTRIBUTOR 5.1 Promote Ethical Business Practice An ID will: a) ensure the IDs in his/her group are aware of this Code and at all times carry out their Business relationships either within the group or with IDs of the public in a lawful manner, with courtesy and integrity, and in accordance with this Code;b) ensure they remain well informed regarding laws applicable to the Business and duties of an ID including other essential facts and public policies or regulations which may affect such Business and duties;c) keep confidential and not unethically use information that may be of detriment to another ID’s Business. 5.2 Livefree’s Obligations Livefree will ensure that:a) its employees will at all times act in a manner which does not conflict with the best legitimate interests of an ID and carry out duties in accordance with professional courtesy and integrity;b) IDs are kept well informed regarding laws applicable to the Business and duties of IDs and other essential facts and public policies which affect such Business and duties and will comply with all the requirements thereof;c) full cooperation of its employees is given to IDs with respect to advising them about matters which affect them;d) it acts in the IDs’ legitimate interest to the best of its abilities. Part C - APPLICATIONS 6. APPLICATION OF THE CODE OF ETHICS Livefree and an ID will accept the Code of Ethics entirely and observe its provisions. 6.1 Compliance Livefree and an ID will ensure full compliance of the Code: a) in Livefree’s case by Directors, Executives and all other employees;b) in the ID’s case by the ID and their Downlines. 6.2 Administration Livefree will administer its dealings with IDs in a manner that is conducive to compliance of the Code of Ethics'. 7. ETHICAL CONTACT ID(s) must not:a) tout for or on behalf of another MLM Company or Direct Selling Company;b) divulge confidential information to unauthorised persons or for unauthorised or unethical purposes;c) discuss financial aspects of other IDs’ Businesses;d) encourage another ID to change line of referralship;e) engage in Cross Lining or Poaching; f) encourage or induce any other person to engage in Cross Lining or Poaching;g) use Livefree’s sponsored Functions, Literatures or CDs to support Cross Lining or Poaching. 8. POTENTIAL ID ASSISTANCE An ID, either with or without an Upline’s assistance, must at all times complete all relevant parts of an Application in the presence of the Prospect. 8.1 Explanation to Prospect A Sponsor or Upline must explain to the Prospect, and complete in their presence, the details of the Application Forms so that the Prospect comprehends that they are personally introduced by the Upline or Referrer. 8.2 Application Subject to Acceptance The Application Form is subject to Livefree’s discretion in accepting it as a valid application and making the appointment of that person as an ID. 9. COMPLAINTS If an ID becomes aware of a breach of this Code, and wishes to proceed to lodge a complaint, the complaint should be made in writing in accordance to Livefree Policies & Procedures. Part D – “I AM COMMITTED TO MY SUCCESS” “Good Business ethics starts with ME, the Leader. As a Livefree Independent Distributor, I will… * Be honest and fair in my dealings with Livefree; * Perform all my professional activities in a manner that will enhance my reputation and the positive reputation established by Livefree; * Present the Compensation Plan accurately and honestly, clearly portraying the level of effort required to achieve success; * Present realistic income possibilities only, and solely in relation to the appropriate effort involved; * Present the benefits and information of the business as stated in the Company’s official literature and from my own personal experiences; * Accept and carry out to my best effort all duties expected of an ID and Referrer, including training and supporting the Downlines in my organisation; * Abide by all Policies & Procedures that are applicable to the operation of my business; * Strive to ensure that my Downlines are satisfied with my service and leadership; * Answer the questions and queries of prospects and Downlines fairly and honestly; * Refer only those people that I have developed as my own Downlines and/or business prospects; * Always encourage prospect(s) developed by their initial referrers to be referred by them as well; * Be clear that Livefree is a network marketing opportunity in which my income is related to my marketing and leadership skills as well as my own personal efforts; * Treat all prospects, Downlines and associates with respect, goodwill and professional courtesy; * Not entice Downlines from outside my Line of Referralship to sign under my organisation; * Not misrepresent the Livefree business in any way; * Not use any advertising that I know may be false or misleading; * Be fair and just to my Downlines and associates, and not engage in practices that may reflect unfavourably on myself, my organisation, the Company, and/or the industry; * Conduct myself in such a manner as to reflect only the highest standard of integrity, frankness and responsibility because I recognise that my actions as an ID with Livefree have far-reaching effects; * Use the information contained in all Livefree websites for my personal, non-commercial use only; * Not create any unapproved or illegal websites, which may tarnish the image of Livefree and its related companies. This is my pledge and commitment to myself, my network, and my Company.” Code of Ethics Livefree expects all Independent Distributors (IDs) to uphold the principles of fairness, honesty and integrity in all their dealings and activities as IDs. This Code of Ethics forms part of the Livefree Policies & Procedures and all other regulations and agreements currently in place, which bind every ID. Any serious breach of the Code, Policies & Procedures, regulations and agreements in place will involve action(s) being taken by Livefree in accordance with the Livefree Policies & Procedures.The Code of Ethics explains proper conduct of business for IDs to practice.Additionally, Livefree encourages all IDs to obtain and observe the Code of Ethics that has been provided by any DSA (Direct Selling Association) in their respective countries if and where applicable.It is a mandatory requirement that IDs comply with the Code of Ethics at all times. Part A - CONDUCT Treat all prospects, Downlines and associates with respect, goodwill and professional courtesy 1.1 Contact & Communications An ID: a) will at all times, when contacting anyone either from a telephone list or by other means, respect the privacy and wishes of the person contacted;b) will never engage in objectionable or abusive conduct, unfair or aggressive conduct when contacting or dealing with any other person in relation to Livefree or opportunity it provides;c) will offer the opportunities of, and association with Livefree, on its merits without exaggeration, concealment, curiosity or misrepresentation;d) will ensure they maintain their personal presentation in dress, language and documentation to the highest possible standard;e) Will observe the provisions of the law and good manners regarding times and days when making the call and appointments. 1. DEALING WITH THE GENERAL PUBLIC An ID presenting the Business Plan at any time, conducting a Training Event or Seminar or Livefree ID Meeting will: a) not falsely represent to any person any details regarding the financial rewards available under the Livefree Plan;b) not make any false or misleading representations about the features of Livefree’s products, services and programmes, including as to their standard, quality, value, characteristics, accessories, uses for a particular purpose, merchantability or benefits;c) not make any false or misleading representations about the price of Livefree products or services;d) not engage in conduct that is liable to mislead anyone as to the nature, manufacturing process, characteristics, suitability for purpose or quality of any Livefree products or services;e) not make any false or misleading representations concerning the need by anyone for goods or services;f) make it thoroughly clear to any person to whom the ID discusses the opportunity that financial rewards to IDs are based on an ID’s individual performance;g) use official literature as approved by Livefree including forms, scripts and other tools. 1.3 Conducting Business An ID must not at any time: a) take advantage of another person's disabilities or weaknesses, such as illness, age, infirmity, lack of education or unfamiliarity with language;b) actively solicit or demand orders for Livefree products by anything other than an offer to collate any order an ID wishes to make, including by the use of physical force, undue harassment or coercion;c) refuse to identify themselves when requested to do so. 1.4 Explaining the Business Plan When presenting or discussing the Livefree Business Plan and the Benefits which might be available, an ID must generally rely for reference on Livefree literature and observe the following regarding the contents of the Business Plan:a) if predictions as to profitability are made, they should reflect what an average person carrying on the Business would achieve under normal circumstances;b) if any estimates of profits are made, the assumptions on which they are based should be clearly stated;c) where there is no previous experience on which to base expectations as to profitability, this should be stated when making the representation.When presenting or discussing the Livefree Business Plan, an ID must not make false representations concerning:a) any risks likely to be associated with carrying on the Business;b) the amount of time the average person would have to devote to carrying on the Business;c) the annual expenditure and the annual gross income which the average person carrying on the Business might expect and the method of calculating those figures. Part B - OBLIGATIONS 2. GENERAL OBLIGATIONS 2.1 Authorisation Limit Authorisation of an ID is limited. They shall refer any matter pertaining to Livefree to the designated Company Marketeer. An ID shall not interfere in any decision making process without prior written approval from the Company Marketeer. 2.2 Poaching Independent Distributors Livefree does not condone the intentional poaching of other competitors’ IDs or IDs from another line of referralship within the Livefree Business. 3. USE OF Livefree PROPERTY As trademarks, logos and service marks are registered and owned by Livefree and/or its affiliates, all written materials are the copyright of Livefree. The use of trademarks, logos or service marks or the publication of copyright materials may only be undertaken with the written authorisation from Livefree and not otherwise. 4. PRODUCT CLAIMS Livefree publishes detailed data about its products which is verifiable, accurate and complete. An ID must not make claims about any Livefree products or services unless they are sourced from appropriate official Livefree literature and accurately reflect the information contained in the appropriate literature. 5. OBLIGATIONS OF INDEPENDENT DISTRIBUTOR 5.1 Promote Ethical Business Practice An ID will: a) ensure the IDs in his/her group are aware of this Code and at all times carry out their Business relationships either within the group or with IDs of the public in a lawful manner, with courtesy and integrity, and in accordance with this Code;b) ensure they remain well informed regarding laws applicable to the Business and duties of an ID including other essential facts and public policies or regulations which may affect such Business and duties;c) keep confidential and not unethically use information that may be of detriment to another ID’s Business. 5.2 Livefree’s Obligations Livefree will ensure that:a) its employees will at all times act in a manner which does not conflict with the best legitimate interests of an ID and carry out duties in accordance with professional courtesy and integrity;b) IDs are kept well informed regarding laws applicable to the Business and duties of IDs and other essential facts and public policies which affect such Business and duties and will comply with all the requirements thereof;c) full cooperation of its employees is given to IDs with respect to advising them about matters which affect them;d) it acts in the IDs’ legitimate interest to the best of its abilities. Part C - APPLICATIONS 6. APPLICATION OF THE CODE OF ETHICS Livefree and an ID will accept the Code of Ethics entirely and observe its provisions. 6.1 Compliance Livefree and an ID will ensure full compliance of the Code: a) in Livefree’s case by Directors, Executives and all other employees;b) in the ID’s case by the ID and their Downlines. 6.2 Administration Livefree will administer its dealings with IDs in a manner that is conducive to compliance of the Code of Ethics'. 7. ETHICAL CONTACT ID(s) must not:a) tout for or on behalf of another MLM Company or Direct Selling Company;b) divulge confidential information to unauthorised persons or for unauthorised or unethical purposes;c) discuss financial aspects of other IDs’ Businesses;d) encourage another ID to change line of referralship;e) engage in Cross Lining or Poaching; f) encourage or induce any other person to engage in Cross Lining or Poaching;g) use Livefree’s sponsored Functions, Literatures or CDs to support Cross Lining or Poaching. 8. POTENTIAL ID ASSISTANCE An ID, either with or without an Upline’s assistance, must at all times complete all relevant parts of an Application in the presence of the Prospect. 8.1 Explanation to Prospect A Sponsor or Upline must explain to the Prospect, and complete in their presence, the details of the Application Forms so that the Prospect comprehends that they are personally introduced by the Upline or Referrer. 8.2 Application Subject to Acceptance The Application Form is subject to Livefree’s discretion in accepting it as a valid application and making the appointment of that person as an ID. 9. COMPLAINTS If an ID becomes aware of a breach of this Code, and wishes to proceed to lodge a complaint, the complaint should be made in writing in accordance to Livefree Policies & Procedures. Part D – “I AM COMMITTED TO MY SUCCESS” “Good Business ethics starts with ME, the Leader. As a Livefree Independent Distributor, I will… * Be honest and fair in my dealings with Livefree; * Perform all my professional activities in a manner that will enhance my reputation and the positive reputation established by Livefree; * Present the Compensation Plan accurately and honestly, clearly portraying the level of effort required to achieve success; * Present realistic income possibilities only, and solely in relation to the appropriate effort involved; * Present the benefits and information of the business as stated in the Company’s official literature and from my own personal experiences; * Accept and carry out to my best effort all duties expected of an ID and Referrer, including training and supporting the Downlines in my organisation; * Abide by all Policies & Procedures that are applicable to the operation of my business; * Strive to ensure that my Downlines are satisfied with my service and leadership; * Answer the questions and queries of prospects and Downlines fairly and honestly; * Refer only those people that I have developed as my own Downlines and/or business prospects; * Always encourage prospect(s) developed by their initial referrers to be referred by them as well; * Be clear that Livefree is a network marketing opportunity in which my income is related to my marketing and leadership skills as well as my own personal efforts; * Treat all prospects, Downlines and associates with respect, goodwill and professional courtesy; * Not entice Downlines from outside my Line of Referralship to sign under my organisation; * Not misrepresent the Livefree business in any way; * Not use any advertising that I know may be false or misleading; * Be fair and just to my Downlines and associates, and not engage in practices that may reflect unfavourably on myself, my organisation, the Company, and/or the industry; * Conduct myself in such a manner as to reflect only the highest standard of integrity, frankness and responsibility because I recognise that my actions as an ID with Livefree have far-reaching effects; * Use the information contained in all Livefree websites for my personal, non-commercial use only; * Not create any unapproved or illegal websites, which may tarnish the image of Livefree and its related companies. This is my pledge and commitment to myself, my network, and my Company.” Disclaimer Livefree expects all Independent Distributors (IDs) to uphold the principles of fairness, honesty and integrity in all their dealings and activities as IDs. This Code of Ethics forms part of the Livefree Policies & Procedures and all other regulations and agreements currently in place, which bind every ID. Any serious breach of the Code, Policies & Procedures, regulations and agreements in place will involve action(s) being taken by Livefree in accordance with the Livefree Policies & Procedures.The Code of Ethics explains proper conduct of business for IDs to practice.Additionally, Livefree encourages all IDs to obtain and observe the Code of Ethics that has been provided by any DSA (Direct Selling Association) in their respective countries if and where applicable.It is a mandatory requirement that IDs comply with the Code of Ethics at all times. Part A - CONDUCT Treat all prospects, Downlines and associates with respect, goodwill and professional courtesy 1.1 Contact & Communications An ID: a) will at all times, when contacting anyone either from a telephone list or by other means, respect the privacy and wishes of the person contacted;b) will never engage in objectionable or abusive conduct, unfair or aggressive conduct when contacting or dealing with any other person in relation to Livefree or opportunity it provides;c) will offer the opportunities of, and association with Livefree, on its merits without exaggeration, concealment, curiosity or misrepresentation;d) will ensure they maintain their personal presentation in dress, language and documentation to the highest possible standard;e) Will observe the provisions of the law and good manners regarding times and days when making the call and appointments. 1. DEALING WITH THE GENERAL PUBLIC An ID presenting the Business Plan at any time, conducting a Training Event or Seminar or Livefree ID Meeting will: a) not falsely represent to any person any details regarding the financial rewards available under the Livefree Plan;b) not make any false or misleading representations about the features of Livefree’s products, services and programmes, including as to their standard, quality, value, characteristics, accessories, uses for a particular purpose, merchantability or benefits;c) not make any false or misleading representations about the price of Livefree products or services;d) not engage in conduct that is liable to mislead anyone as to the nature, manufacturing process, characteristics, suitability for purpose or quality of any Livefree products or services;e) not make any false or misleading representations concerning the need by anyone for goods or services;f) make it thoroughly clear to any person to whom the ID discusses the opportunity that financial rewards to IDs are based on an ID’s individual performance;g) use official literature as approved by Livefree including forms, scripts and other tools. 1.3 Conducting Business An ID must not at any time: a) take advantage of another person's disabilities or weaknesses, such as illness, age, infirmity, lack of education or unfamiliarity with language;b) actively solicit or demand orders for Livefree products by anything other than an offer to collate any order an ID wishes to make, including by the use of physical force, undue harassment or coercion;c) refuse to identify themselves when requested to do so. 1.4 Explaining the Business Plan When presenting or discussing the Livefree Business Plan and the Benefits which might be available, an ID must generally rely for reference on Livefree literature and observe the following regarding the contents of the Business Plan:a) if predictions as to profitability are made, they should reflect what an average person carrying on the Business would achieve under normal circumstances;b) if any estimates of profits are made, the assumptions on which they are based should be clearly stated;c) where there is no previous experience on which to base expectations as to profitability, this should be stated when making the representation.When presenting or discussing the Livefree Business Plan, an ID must not make false representations concerning:a) any risks likely to be associated with carrying on the Business;b) the amount of time the average person would have to devote to carrying on the Business;c) the annual expenditure and the annual gross income which the average person carrying on the Business might expect and the method of calculating those figures. Part B - OBLIGATIONS 2. GENERAL OBLIGATIONS 2.1 Authorisation Limit Authorisation of an ID is limited. They shall refer any matter pertaining to Livefree to the designated Company Marketeer. An ID shall not interfere in any decision making process without prior written approval from the Company Marketeer. 2.2 Poaching Independent Distributors Livefree does not condone the intentional poaching of other competitors’ IDs or IDs from another line of referralship within the Livefree Business. 3. USE OF Livefree PROPERTY As trademarks, logos and service marks are registered and owned by Livefree and/or its affiliates, all written materials are the copyright of Livefree. The use of trademarks, logos or service marks or the publication of copyright materials may only be undertaken with the written authorisation from Livefree and not otherwise. 4. PRODUCT CLAIMS Livefree publishes detailed data about its products which is verifiable, accurate and complete. An ID must not make claims about any Livefree products or services unless they are sourced from appropriate official Livefree literature and accurately reflect the information contained in the appropriate literature. 5. OBLIGATIONS OF INDEPENDENT DISTRIBUTOR 5.1 Promote Ethical Business Practice An ID will: a) ensure the IDs in his/her group are aware of this Code and at all times carry out their Business relationships either within the group or with IDs of the public in a lawful manner, with courtesy and integrity, and in accordance with this Code;b) ensure they remain well informed regarding laws applicable to the Business and duties of an ID including other essential facts and public policies or regulations which may affect such Business and duties;c) keep confidential and not unethically use information that may be of detriment to another ID’s Business. 5.2 Livefree’s Obligations Livefree will ensure that:a) its employees will at all times act in a manner which does not conflict with the best legitimate interests of an ID and carry out duties in accordance with professional courtesy and integrity;b) IDs are kept well informed regarding laws applicable to the Business and duties of IDs and other essential facts and public policies which affect such Business and duties and will comply with all the requirements thereof;c) full cooperation of its employees is given to IDs with respect to advising them about matters which affect them;d) it acts in the IDs’ legitimate interest to the best of its abilities. Part C - APPLICATIONS 6. APPLICATION OF THE CODE OF ETHICS Livefree and an ID will accept the Code of Ethics entirely and observe its provisions. 6.1 Compliance Livefree and an ID will ensure full compliance of the Code: a) in Livefree’s case by Directors, Executives and all other employees;b) in the ID’s case by the ID and their Downlines. 6.2 Administration Livefree will administer its dealings with IDs in a manner that is conducive to compliance of the Code of Ethics'. 7. ETHICAL CONTACT ID(s) must not:a) tout for or on behalf of another MLM Company or Direct Selling Company;b) divulge confidential information to unauthorised persons or for unauthorised or unethical purposes;c) discuss financial aspects of other IDs’ Businesses;d) encourage another ID to change line of referralship;e) engage in Cross Lining or Poaching; f) encourage or induce any other person to engage in Cross Lining or Poaching;g) use Livefree’s sponsored Functions, Literatures or CDs to support Cross Lining or Poaching. 8. POTENTIAL ID ASSISTANCE An ID, either with or without an Upline’s assistance, must at all times complete all relevant parts of an Application in the presence of the Prospect. 8.1 Explanation to Prospect A Sponsor or Upline must explain to the Prospect, and complete in their presence, the details of the Application Forms so that the Prospect comprehends that they are personally introduced by the Upline or Referrer. 8.2 Application Subject to Acceptance The Application Form is subject to Livefree’s discretion in accepting it as a valid application and making the appointment of that person as an ID. 9. COMPLAINTS If an ID becomes aware of a breach of this Code, and wishes to proceed to lodge a complaint, the complaint should be made in writing in accordance to Livefree Policies & Procedures. Part D – “I AM COMMITTED TO MY SUCCESS” “Good Business ethics starts with ME, the Leader. As a Livefree Independent Distributor, I will… * Be honest and fair in my dealings with Livefree; * Perform all my professional activities in a manner that will enhance my reputation and the positive reputation established by Livefree; * Present the Compensation Plan accurately and honestly, clearly portraying the level of effort required to achieve success; * Present realistic income possibilities only, and solely in relation to the appropriate effort involved; * Present the benefits and information of the business as stated in the Company’s official literature and from my own personal experiences; * Accept and carry out to my best effort all duties expected of an ID and Referrer, including training and supporting the Downlines in my organisation; * Abide by all Policies & Procedures that are applicable to the operation of my business; * Strive to ensure that my Downlines are satisfied with my service and leadership; * Answer the questions and queries of prospects and Downlines fairly and honestly; * Refer only those people that I have developed as my own Downlines and/or business prospects; * Always encourage prospect(s) developed by their initial referrers to be referred by them as well; * Be clear that Livefree is a network marketing opportunity in which my income is related to my marketing and leadership skills as well as my own personal efforts; * Treat all prospects, Downlines and associates with respect, goodwill and professional courtesy; * Not entice Downlines from outside my Line of Referralship to sign under my organisation; * Not misrepresent the Livefree business in any way; * Not use any advertising that I know may be false or misleading; * Be fair and just to my Downlines and associates, and not engage in practices that may reflect unfavourably on myself, my organisation, the Company, and/or the industry; * Conduct myself in such a manner as to reflect only the highest standard of integrity, frankness and responsibility because I recognise that my actions as an ID with Livefree have far-reaching effects; * Use the information contained in all Livefree websites for my personal, non-commercial use only; * Not create any unapproved or illegal websites, which may tarnish the image of Livefree and its related companies. This is my pledge and commitment to myself, my network, and my Company.” Replace this placeholder with the client's final approved Privacy Policy.